DKNY | Halsey and The Martinez Brothers

by Jake Carver

For its 30th anniversary, DKNY has decided to capture the present instead of revisiting the past. Young New Yorkers Halsey and The Martinez Brothers spearhead the progressive yet pragmatic Fall 2019 campaign, photographed by Amy Troost and styled by Carlos Nazario. The campaign conveys the brand signature style through the quintessential New York stories that embody the creative pulse of the city.

“DKNY is the spirit of New York,” says Halsey. “It’s diversity and drive. It’s hard work and a pinch of destiny. They say if a bee strays too far from its hive, it will die. DKNY keeps my home in my heart, and the magic in my mind. It’s an honor to be a part of their 30th birthday.”