March 25, 2020

Bottega Residency

by BJ Panda Bear

The touch of a new leather piece is something that is now more luxury than possible impulse buy. It is with that sense which the times have changed and have held everyone accountable towards the new ways which we engage with luxury and each other. Ever innovative and devastatingly chic is Bottega Veneta, who have immediately adapted the concept of isolation (quarantine, social distancing, or whatever) and used it to build a digital narrative with the newly launched multi-platform concept Bottega Residency.

Programmed weekly, the brands mission is to provide a source of multidimensional media with its rich array of diverse creatives including: live performances, cooking and recipes form the “it” chefs, and a curated collaboration with film industry partners as well as other upcoming project.

About the project Creative Director Daniel Lee mentioned, “Creativity and strength lie at the heart of Bottega Veneta. In this highly distressing time, we feel a responsibility to celebrate those values and ignite a sense of joy and hope in our community and beyond.”