BALMAIN | Hair Couture Dinner
by Chloe Cussen
On Tuesday, August 9th, Balmain Hair Couture hosted a dinner to celebrate the release of its new Balmain Homme Treatment. The private dinner was hosted by the brand’s International PR Manager, Sander Theeboom, at Petit Ermitage in West Hollywood.
The new Balmain Homme Treatment, released on August 1, consists of Bodifying Shampoo and Conditioner, as well as Activating Scalp Treatment made with Balmain Hair Couture’s new Stimulating Complex formula that helps prevent hair thinning and hair loss.
Balmain Hair Couture has been around for over 45 years and aims to connect luxury hair care with fashion. Today, the brand sells products ranging from hair care to styling accessories such as hair fragrances, extensions, and styling tools.