MATCHESFASHION.COM at Frieze LA

by BJ Panda Bear

During this past inaugural Frieze in Los Angeles MatchesFashion.com collaborated with the fair to bring together fashion’s greats into discussion panels on style and the over all cultural impact it has had on the worlds of art, Hollywood, and technology. Located on the Paramount backlot against the NY facade, the space took over a block and featured a boutique at one corner selling spring offerings IRL from MatchesFashionn.com and the studio space at the other corner housing podcasts and the live talks.

The online store hosted discussions with artist’s like Dr Woo, filmmaker, artist and writer Liz Goldwyn, jewelry designer Daniela Villegas, artist Tallulah Willis, florist and perfumier Eric Buterbaugh and costume designer Arianne Phillips, stylist like Karla Welch and Cher Coulter, and performances from Suki Waterhouse and Jazzy Romerro. For a recap check out the podcasts here


Photos by Chris Copeland